Marketing Manager

The company: Our client is a software company, specialized in providing high quality software applications and complete IT solutions, in various activity sectors: finance, medical, construction and architecture, services.

Join our team, on the position of:

Marketing Manager

SKILS REQUIRED

• Marketing studies


• Good knowledge of online environment, Social Media


• Must have a clear understanding of employer’s business objectives


• Must be able to develop, advise and implement online marketing campaigns and strategies


• Creative and proactive in promoting employer’s products


• Adaptability and good communication skills


• Strong planning, organisational and problem solving skills


• Relevant professional experience of at least five years in brand management or marketing


• Experience on similar position in IT company is a plus

RESPONSABILITIES

• Plan and execute marketing strategy for the company


• Monitor ROI for each marketing initiative in order to maximize the output of budget


• Support and ensure consistency of brand identity in all communications materials


• Plan, coordinate, implement and manage marketing communications campaigns


• Identify trends and insights, and optimize spend and performance based on the insights


• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns


• Design, build and maintain our social media presence


• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)


• Track and measure SEO and Google Analytics metrics and provide reports


• Event-management: planning, organization of company’s events (conferences, trainings, exhibitions).


• Marketing support of company’s web-sites: news and relevant information placement


• Work closely with Sales in building good relationships with partners


• Plan and execute employee communications strategy

WHAT COMPANY OFFER:

• Working in a very dynamic company


• Competitive salary


• Flexible working hours


• Opportunity to establish valuable career contacts


• Complex package of benefits