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Alexandrion Grup Romania
Junior Trade Marketing Manager
Fișa jobului
JUNIOR TRADE MARKETING MANAGER
Alexandrion Group
Otopeni, Ilfov county
Main Goal
JOB DESCRIPTION:
Alexandrion Group
Otopeni, Ilfov county
Main Goal
JOB DESCRIPTION:
- Drive excellence in execution and supervises the delivery of trade marketing programs for imported products across Romanian market (Off Trade, On Trade, ecommerce) in line with annual Country Business Plan
- Runs retail and campaign analysis and Identifies opportunities for further sales growth of product portfolio
- Development and implementation of channel strategy:
- Work closely with Senior Trade Marketing Manager to prepare annual country activity grid and customer activity grids
- Prepares the channel plan communication to Sales Force
- Monitors channel plan implementation across the trade channels ( including market field visits )
- Analyses results of past activities vs pre-agreed KPIs
- Preparation of visibility standards like: Shelving / Perfect Store / Cat Man concepts
- Supports portfolio product in the development of visibility standards and POS materials
- Creates agency briefs for POS development and correspondence with production agencies
- Co-creates retail-driven merchandizing solutions and planograms
- Analysis of POS materials efficiency
- Constantly seeks feedback and encourages close interaction with sales force to drive innovation
- Retail audit and reporting
- Prepares monthly analysis based on Nielsen retail audit and other agencies reporting ( GFK, internal sources , etc).
- Prepares monthly reports according to the company standards and utilizes the interface provided
- 2+ years trade marketing management experience in FMCG company preferably with experience in activation management and channel management
- 2+ years’ experience in working with retail audit agencies and knowledge of Romanian retail market.
- Experience at position Channel Manager would be considered as an advantage
- Proven ability to analyse interpret data providing insights for future business growth
- Proactivity and self-drive
- Passion for quality and constant improvement – challenge status quo.
- Very good communication skills to foster collaboration between different departments
- University degree
- Fluent English required
- Excel/Word/PPT proficiency
Nivel de vechime
Asociat
Tip de angajare
Full-time
Ocupație
Marketing
Sectoare de activitate
Alimente și băuturi