Responsibilities:

• Analyze brand positioning, consumer insights and seasonality trends
• Thoughtfully analyze the SWOT analysis of our product range function to our competitors’ and be able to provide consultancy for developing better products in future (or improving the current ones)
• Lead creative development to motivate the target audience to “take action”
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure, interpret and implement changes after understanding PPC reports performance of all ads campaigns
• Monitor market trends and competitors’ activities
• Oversee new and ongoing marketing and advertising activities
• Listing optimization (pictures, keywords, EBC)
• Communication with management, social media specialist and graphic designer to implement all changes and insights

Requirements:

• Proven working experience and recommendations would be a plus
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Experience in identifying target audiences and devising effective campaigns
• Excellent understanding of the full marketing mix
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Up to date with latest trends and marketing best practices
• Degree in marketing or a related field

 

Benefits:

• Being part of a young flexible team
• Compensation benefits function to his experience
• Work from home or from a nice friendly central location (Piata Romana – Bucharest)
• Promotion possibilities in the future
• Other benefits

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